We Help People Understand Money Better
Started in 2018 with a simple idea: financial planning shouldn't feel overwhelming. Based in Ratchaburi, we've been teaching individuals and small business owners how to analyze their financial stability without the jargon or complicated theories.
What Drives Our Work
These aren't corporate buzzwords printed on office walls. They're the actual principles we use when designing courses and working with clients.
Real-World Application First
Our curriculum comes from 15 years of actual consulting work with Thai small businesses. When we teach cash flow analysis, it's because we've seen what happens when people ignore it. Every module addresses problems we've personally encountered in client meetings.
No Pressure Learning Environment
Some students need three months to complete a course, others finish in six weeks. Both are fine. We've found that people retain financial concepts better when they can pause, practice with their own numbers, then come back to the next lesson.
Transparency About Limitations
Financial analysis can't predict market crashes or guarantee investment success. What it can do is help you spot warning signs earlier and make decisions based on your actual data rather than assumptions. We're clear about what our methods can and cannot deliver.
Who Teaches These Courses
Our instructors come from finance and accounting backgrounds, but more importantly, they remember what it was like not understanding balance sheets. That perspective shapes how they explain complex topics.
Prasert Boonmee
Spent 12 years doing tax preparation before switching to education in 2019. Specializes in breaking down financial statements into plain language. Former accountant who got tired of seeing clients stressed about numbers they could actually understand with proper explanation.
Sutida Wongchai
Worked in corporate finance for a Bangkok trading company before moving to Ratchaburi in 2020. Focuses on cash flow management for small operations. Teaches the same spreadsheet techniques she used to track expenses for a 50-person team.
How We Approach Teaching
After testing different formats since 2018, we've settled on a structure that seems to work for most adult learners who already have jobs and responsibilities.
Quick Financial Insights
Short explanations of concepts that come up frequently in our courses. These won't make you an expert, but they'll help you understand what we're talking about when you start learning.
Why Cash Flow Matters More Than Profit
Profitable businesses fail when they run out of cash to pay bills. Tracking when money actually moves is different from calculating profit on paper. We teach both, but cash flow usually needs more attention.
Learn more in our program
Three Ratios That Actually Tell You Something
Financial textbooks list dozens of ratios. In practice, most small business owners only need three: current ratio, debt-to-equity, and gross margin. These show if you can pay bills, how much you owe, and if your pricing makes sense.
Explore ratio analysis
Building a Budget You'll Actually Use
Most budgets fail because they're too detailed or based on wishful thinking. Start with fixed expenses you must pay, add realistic variable costs, then track what you actually spend for three months. Adjust from there.
See our budgeting approach
Emergency Funds for Business Owners
Personal finance advice says save three to six months of expenses. Business owners need to think differently. Calculate your business's average monthly burn rate and try to set aside enough for two slow months. Start with what you can, build gradually.
Discuss your situation
Reading Your Financial Statements
Balance sheets, income statements, and cash flow statements tell different parts of your financial story. Learning to read all three together gives you a complete picture. We teach the connections between them that accounting courses often skip.
Master statement analysis
Making Financial Decisions Under Uncertainty
Perfect information doesn't exist. The goal is making informed decisions with the data you have, understanding the assumptions you're making, and knowing which variables matter most. This mindset prevents analysis paralysis.
Talk to an instructor